The word protection has taken on a new meaning as multiple environmental factors create a toxic cocktail that is detrimental to our health and skin.

It is estimated that 90 percent of skin aging is caused from UV radiation from sun exposure. Sun exposure is at the top of the list as a major contributor to skin damage and the destruction of collagen, resulting in fine and deep lines, wrinkles, pigmentation and age spots, loss of skin tone and elasticity, and an overall aged look to the skin.

Appearance of your skin may or may not concern you, but the health risks of our modern environment should. According to the Mayo Clinic, prolonged exposure to the sun’s UV rays is one of the leading risk factors for skin cancer.

Skin cancer is epidemic and the rates have increased by 46 percent in seven years. One in five Americans will develop skin cancer in the course of a lifetime. Approximately 90 percent of non-melanoma skin cancers are associated with exposure to UV radiation from the sun, and, one person dies of melanoma every hour.

These statistics are not presented to frighten you, but to bring to your awareness the potential risks of UV radiation exposure.

Protecting your skin from daily casual, incidental sun exposure by using a sunscreen is a responsible part of your wellness lifestyle. But, is using the least expensive bottle of sunscreen on the grocery store shelf the right choice?

Protecting your skin is important, but not at the cost of subjecting it to harsh chemicals like avobenzone, para-aminobenzoic acid (also known as PABA) and oxybenzone.

Some of the ingredients included in common sunscreens have been linked to cell damage. Keep in mind that what you put on your skin can be absorbed into general circulation in your body, damaging not only skin cells, but the cells of vital internal tissues.

Unlike the chemicals listed above, titanium dioxide and zinc oxide are two natural minerals considered to be the safest and most effective physical UV blockers.

When the sun’s rays hit the skin, titanium dioxide and zinc oxide create a barrier in which the sun’s UV rays are either absorbed into the sunblock material or reflected away from the skin and basically scattered.

Consumers using sunscreens without titanium dioxide and zinc oxide would be exposed to an average of 20 percent more UV radiation with higher risks of UVA-induced skin damage and premature aging.

Your search for a sunscreen that will best protect your overall health should not include a long list of chemicals such as avobenzone, para-aminobenzoic acid, or oxybenzone, and should include titanium dioxide and zinc oxide.

No time to search the store shelves? Let me make it easy for you and introduce Isa SunGuard which uses natural SPF-30 zinc oxide and titanium dioxide to block UV rays from penetrating your skin. This is this safe option for protecting the skin without the harmful chemicals.

The skin soothing ingredients of IsaSunGuard include aloe vera, green tea and chamomile which nourish all types of skin no matter the harsh conditions. Your skin will stay refreshed while blocking out harmful UV rays without a greasy feeling, white film, or harsh smells.

Enjoy your summer knowing you are protected.

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